Last month Concerto Marketing was proud to be a part of the drive for people, passion and profit in Canada. Nick Black, Vice-President at Concerto, was invited by the BC Human Resources Management Association to speak at their Annual Conference. The 75 minute session provided an overview of our 2009 Trust Study, and explained to over 100 HR professionals “why trust is the key to building a strong organization, and how organizations and brands can harness trust.”
We would like to thank the conference team at the BCHRMA for inviting us to speak, and the BC Association of Clinical Counselors for sponsoring our session. In keeping with our brand essence of certainty, we thought we’d share the evaluation scores provided by some of our session attendees:
More information on the event can be found below:
- BCHRMA Annual Conference: People, Passion Profit (May 6th)
- Photo Credit: Jon Benjamin Photography
The insurance industry is a complex and ever-changing sector of the Canadian economy with many stakeholders. Recently, Concerto helped bring certainty and clarity on the industry to the Canadian Independent Adjusters’ Association (CIAA) through an innovative project. By conducting a comprehensive study of stakeholder perceptions, Concerto provided the CIAA with key insights that helped the association establish its strategic priorities. The project was managed by Concerto Research Director 
Our Creative Director, Craig Redmond, was featured in the January issue of 
