Mark Majewski’s Coming “Back”

February 4th, 2013

No matter where your travels take you, it’s always nice to come home…

…and that’s what former Concerto team member, Mark Majewski, will be doing soon.

As some of you will recall, Mark worked at Irving + Co. – Concerto Marketing Group’s predecessor – from 1999 to 2005. He left the firm during the summer of 2005 to pursue a great opportunity with Nando’s Canada as their National Marketing Director. From there, he helped grow Nando’s franchise system from 14 to 30 restaurants before joining Browns Socialhouse as Marketing Director early in 2012.

Now, just over 7 years later, we’re pleased to announce that Mark will be re-joining the Concerto team shortly, in the newly created position of Vice-President, Brand Services. Having gained considerable experience while away, Mark will actively apply his talents in the areas of branding and strategy execution. Mark is very excited to begin working with our clients and team members when he officially joins Concerto Marketing Group on March 1, 2013.

Please join us in welcoming Mark back home!

Clay Olsen appointed Vice-President, Research

January 31st, 2013

Concerto Marketing Group is pleased to announce that Clay Olsen has been appointed Vice-President, Research effective immediately.  Clay is a longtime Concerto employee and an accomplished marketing research professional.

Clay joined the team in June 2001, under CV Marketing Research and made the transition when Concerto acquired CV in 2004. Over the years, Clay has developed his skills, leadership and client relationship capabilities. His innovative and solution-oriented approach has consistently provided solid insights for clients.  His thirst for knowledge is rivaled only by his passion for hockey pools.

Market Research is the cornerstone of Concerto’s unique insight and brand strategy offering. In his new role, Clay will join the firm’s management team and build out the services and resources of the Market Research group with a primary focus on quantitative solutions.

Congratulations Clay!

Concerto to Present at Annual Dairy Industry Conference

November 23rd, 2012

On Thursday November 29th, Concerto Marketing Group will be participating as a sponsor and presenter on ‘The Future of Milk’ at the Annual Dairy Industry Conference. Drawing on two years of research and strategy, Nick Black from Concerto will be sharing key market trends on milk and meal behavior. The project, conducted from February 2011 to September 2012, used statistics and psychology to explore the dairy consumption of teenagers and adults across Canada.

The Annual Dairy Industry Conference is a three-day event in Vancouver organized by the BC Dairy Association and the BC Milk Marketing Board. It provides dairy producers and industry affiliates from across North America the unique opportunity to gather under one roof.

For more information on this conference, please click on the link below:

- Annual Dairy Industry Conference: The Future of Milk (November 29th)